Per the announcement, only 50 were produced!
Looks like a small 2 oz plastic bottle. Non-alcoholic, with indeed good dose of menthol but also with aloe, glycerine and a kick of peppermint oil. (I could also detect the used hankies from the Himalayas.)
Moisturizers are nice, since the Yeti Ynot shave soap tends to dry a bit while on the face. Really resonated with the Yeti Snot shave soap, face still tingling two hours after the shave. Overall, a happy shave.